THE DESIGN EXECUTION
Brief
The National Institute of Dramatic Art tasked us with assisting them with their marketing and communications, and event material for their Open day. We worked with the marketing and communications team at NIDA to design and develop
the materials.
Insight
The National Institute of Dramatic Art (NIDA) is Australia’s leading centre for education and training in the performing arts. Therefore, it was imperative that their event showcased this through an engaging communications strategy and event day.
Execution
The open day was a huge success with over 3000 attendees and 30M in lead generation and sales. Students were able to engage with members of the NIDA team to find out about the institute and their offering, there were also shows available to watch to give prospect students a flavour of what life would be like at NIDA.
